The artist Friedrich Hermann Ernst Schneidler was born on February 14, 1882, in Berlin. At the Commercial Art School in Düsseldorf, he studied architecture under Peter Behrens. Fritz Helmuth Ehmcke was also an instructor of his later. He himself taught in Solingen in 1905, then relocated to Barmen in 1909. After serving in World War I, Schneidler took over the direction of the graphic design department of the Württemberg Commercial Art School in Stuttgart, being named professor in 1921. Schneidler founded the "Stuttgart School." His students include Imre Reiner, Geort Trump, Walter Brudi, Rudo Spemann, HAP Grieshaber, and Albert Kapr. In 1925, he began work on his exhaustive textbook on composition and design called "Wassermann." It was produced with his creed "Anfangen, anfangen, immer wieder mit Ernst anfangen" (Begin, begin, always begin again in earnest) but remained a fragment. In 1949, he became Professor Emeritus. Schneidler died on January 7, 1956, in Gundelfingen. Schneidler left behind an extensive collection of paintings, calligraphic works, and writings.